Live streaming has become a popular tool for businesses to build their brand even after the end of lockdowns and the Covid pandemic. Here are some ways businesses have continued to use live streaming to build their brand:

Product launches: Companies continue to use live streaming to launch new products and services. Live streaming allows businesses to showcase their products to a larger audience, creating hype and excitement around the launch.

Q&A sessions: Brands have also used live streaming to conduct Q&A sessions with their customers. This creates a two-way conversation between the brand and its audience, building trust and loyalty.

Influencer collaborations: Brands have collaborated with influencers to host live streams, allowing them to reach a wider audience and create brand awareness.

Virtual events: Businesses have continued to host virtual events, such as conferences, seminars, and workshops, using live streaming technology. This allows people from different parts of the world to attend, increasing the event's reach and exposure.

Behind-the-scenes content: Live streaming can provide a behind-the-scenes look into a brand's operations, creating transparency and authenticity. This can increase customer trust and loyalty.

In conclusion, live streaming has become a valuable tool for businesses to build their brand, even after the end of lockdowns and the Covid pandemic. By leveraging live streaming technology, businesses can reach a wider audience, create hype and excitement around their products and services, and build trust and loyalty with their customers.